Yamaha Motor Company Introduces: New Craftsmanship Website and Video

​​Our corporate headquarters in Japan has released a new website and video to help launch a new brand building initiative showcasing Yamaha's craftsmanship's and its importance in the engineering and design that goes into every Yamaha product.

“At Yamaha manufacturing and production sites, we revel in the challenge to create ever more beautiful and higher quality products as well as relish the search for real improvements and greater advances.

We value our workplace culture that blends tradition with innovation, and see that our hard-won skills and proven technologies are handed down to the next generation.

Underpinning it all is our unwavering dedication to our craftsmanship. In an illogical yet invaluable approach unique to Yamaha, we add on extra touches in each stage of the production process, thereby building the pride and special sense of each specialist into our work.

Delivering the best product possible to our customers is at the heart of everything that we do.”

To check out this new Yamaha Motor Craftsmanship Website click HERE 

To view the inital Yamaha Motor Craftsmanship Video click HERE